Welcome to AllFace & Co.!

I’m Sparkle—founder, lead artist, permanent makeup artist and bridal hair and makeup artist in Fredericksburg, VA. I specialize in permanent makeup, bridal hair and makeup, and special event hair and makeup, bringing over a decade of hands-on beauty industry experience and professional training in permanent makeup, cosmetology, and esthetics. My mission is simple: to help you feel effortlessly beautiful, confident, and elevated—whether it’s for your everyday routine or your most important moments.

At AllFace & Co., I offer expert permanent makeup services in Fredericksburg, VA, including brow microshading, lip blushing, and permanent eyeliner. These modern, natural-looking enhancements are designed to simplify your beauty routine while enhancing your features. Every service is fully customized to your face shape, skin tone, and lifestyle, ensuring long-lasting results that look soft, natural, and elevated.

My background in beauty began in the wedding industry, where I worked as a bridal hair and makeup artist and managed a team of artists before going on to work with major beauty brands including Bobbi Brown Cosmetics, MAC Cosmetics, and Sephora. This experience shaped my approach to beauty—focused on precision, longevity, and creating looks that photograph beautifully and last all day.

As a bridal makeup artist and special event hair and makeup artist in Fredericksburg, VA, I specialize in soft glam makeup, radiant skin, and timeless bridal beauty. I offer bridal hair and makeup services for weddings, engagements, photoshoots, and special events, with a focus on enhancing your natural features so you look like the best version of yourself—both in person and on camera.

What truly sets AllFace & Co. apart? Inclusivity. This brand was created with purpose because here, all faces are welcome. I proudly serve clients of all skin tones and backgrounds throughout Fredericksburg, VA and surrounding areas, creating a space where everyone feels seen, valued, and confident.

As a single mom of two, I understand how hard it can be to make time for yourself. That’s why I created Mommy Mondays, a monthly initiative offering free services to local moms—because you deserve to feel confident, taken care of, and beautiful.

Whether you’re looking for a permanent makeup artist in Fredericksburg, VA, booking a bridal hair and makeup artist for your wedding, or need special event hair and makeup, I’m honored to be part of your beauty journey.

Thank you for trusting AllFace & Co.—I look forward to working with you!